Simple pricing. Everything managed.
Every Booqello plan includes setup, configuration, your own branding and support. No per-booking fees, and nothing added to your guest’s price — payments settle directly into your own merchant account. Growth and Pro take no percentage of your bookings at all.
Everything a hire or holiday business needs to take direct bookings and get paid. The 1% is charged on hire revenue you have already been paid, so a quiet month bills a quiet month.
- Direct bookings on your own website
- Card payments with 3-D Secure, Apple Pay & Google Pay*
- Deposits, balance collection & damage holds*
- Automated booking emails & reminders
- Customer portal & document capture
- Booking, revenue & occupancy reports
Everything in Starter, plus repeat-business and automation tools that Starter leaves out — and no percentage, ever.
- Everything in Starter
- No percentage of your bookings
- Calendar sync and fleet viewing slots
- Pay Monthly instalment plans
- Loyalty, perks & gift vouchers
- Review requests, offers & upsell emails
- Offline trip pack for your guests
Everything in Growth, plus full operational depth for larger fleets and teams.
- Everything in Growth
- No percentage of your bookings
- Condition reports with photo evidence
- Maintenance & service tracking
- Staff & cleaner accounts with permissions
- Xero sync & damage recovery
- Marketing analytics & finance dashboards
All plans: £499 one-time setup — your own database, your branding, your rates and rules, your payment gateway connected, and go-live, done for you.
* Supported in full with Opayo, Booqello’s preferred merchant payment provider — see integrations.
Starter has no per-vehicle charge: it scales on the 1% instead, capped so it can never overtake Growth, and it runs up to five vehicles. Growth and Pro carry no percentage. Both include 5 vehicles or units, then a per-unit charge priced for what a unit earns in your market — £10 a motorhome down to £1 a touring pitch. Pay for a year up front and you get two months free on any plan. Every number here is published, so you can work out next year’s cost yourself rather than request a quote.
What a unit costs, by market.
Every plan includes five units. Above that you pay for what a unit in your market earns: a touring pitch and a motorhome cost the same to run but earn very different money.
| Market | Per unit above 5 | How the entry plan scales | |
|---|---|---|---|
| Campsites & touring | £1 a pitch | Per pitch, no percentage | See campsite prices → |
| Glamping | £2 a unit | Per unit, no percentage | See glamping prices → |
| Car & van hire | £3 a vehicle | 1% of hire revenue, capped | See vehicle-hire prices → |
| Holiday lets & cottages | £4 a property | Per property, no percentage | See holiday-let prices → |
| Motorhome & campervan hire | £10 a vehicle | 1% of hire revenue, capped | See hire prices → |
Two ways of scaling, and never both on one plan. Stay businesses — campsites, glamping and holiday lets — pay per unit on every plan, with no percentage and no limit on units. Vehicle hire keeps the choice: Starter takes 1% of hire revenue instead of charging per vehicle, capped at £51 a month, and runs up to five vehicles. The figure for your own size is on your market’s page above.
Why Booqello costs more than self-service booking software.
Self-service tools provide an empty system and a help centre; the configuration, payment setup and troubleshooting fall to you. Booqello replaces the administration, not just the calendar: your rules and pricing are configured for you, your payment account is connected for you, and the system is kept running afterwards.
Support comes from the person who wrote the platform and runs a hire business on it every day.
- Your own database, provisioned and configured before you see it
- Set up to your rules: deposits, cancellation tiers, buffers, extras
- Your own merchant account — funds never pass through us
- Updates, monitoring and support included, always
- No percentage on Growth or Pro — a £3,000 booking carries no platform fee
Compare plans in detail.
Nothing on this table is roadmap — every feature is built and in the booking software today. Items marked as an add-on are switched on when you ask for them.
| Feature | Starter | Growth | Pro |
|---|---|---|---|
| Bookings & payments | |||
| Direct bookings on your own website | ✓ | ✓ | ✓ |
| Card payments with 3-D Secure | ✓ | ✓ | ✓ |
| Apple Pay & Google Pay | ✓ | ✓ | ✓ |
| Deposits — fixed or percentage — and balance automation | ✓ | ✓ | ✓ |
| Refundable damage deposits (pre-auth) with automatic release | ✓ | ✓ | ✓ |
| Seasonal rate cards & discount codes | ✓ | ✓ | ✓ |
| Phone & walk-in bookings in the same diary | ✓ | ✓ | ✓ |
| Availability & quote widgets embedded on your own website | ✓ | ✓ | ✓ |
| Numbered VAT invoices on your own series | ✓ | ✓ | ✓ |
| Pay Monthly instalment plans | — | ✓ | ✓ |
| Escalating chase & payment-recovery workflow | — | ✓ | ✓ |
| Loyalty, perks & gift vouchers | — | ✓ | ✓ |
| Offers & specials board, and the offers strip for your own website | — | ✓ | ✓ |
| Waiting list — guests are emailed automatically when taken dates free up | — | — | ✓ |
| Damage charges, chargeback & claim packs | — | — | ✓ |
| Operations | |||
| Per-unit availability calendars | ✓ | ✓ | ✓ |
| Changeover & turnaround buffers | ✓ | ✓ | ✓ |
| Booking rules — minimum nights, collection slots, seasons | ✓ | ✓ | ✓ |
| Movements board — today’s collections, returns, turnarounds | ✓ | ✓ | ✓ |
| Fleet viewing / showround appointments | — | ✓ | ✓ |
| Condition reports & handover inspections with photos | — | — | ✓ |
| Maintenance, service & MOT tracking | — | — | ✓ |
| Staff & cleaner accounts with per-tab permissions | — | — | ✓ |
| SOP library & system health dashboard | — | — | ✓ |
| Drivers & documents | |||
| Driver detail capture at booking | ✓ | ✓ | ✓ |
| Secure document upload — licences, proofs of address | ✓ | ✓ | ✓ |
| E-signed rental agreements, generated per booking | ✓ | ✓ | ✓ |
| Automated data-retention purging | ✓ | ✓ | ✓ |
| Travel-abroad pack — VE103 certificates & Europe cover | — | ✓ | ✓ |
| Automation & messaging | |||
| Automated email journeys — confirmation to post-hire | ✓ | ✓ | ✓ |
| Editable email templates and timing | ✓ | ✓ | ✓ |
| Portal messaging between guest and office | ✓ | ✓ | ✓ |
| Review requests & pre-trip upsell emails | — | ✓ | ✓ |
| Customer portal | |||
| Self-serve portal — balances, documents, extras | ✓ | ✓ | ✓ |
| Secure login without passwords | ✓ | ✓ | ✓ |
| Change requests with your approval rules | ✓ | ✓ | ✓ |
| Per-vehicle guides & handbooks for guests | ✓ | ✓ | ✓ |
| Offline trip pack — documents and guides without signal | — | ✓ | ✓ |
| Reporting & integrations | |||
| Booking, revenue & occupancy reports with CSV export | ✓ | ✓ | ✓ |
| Daily owner report by email | ✓ | ✓ | ✓ |
| what3words collection directions | ✓ | ✓ | ✓ |
| External calendar sync (iCal) Included on Starter for campsites & glamping | — | ✓ | ✓ |
| QR campaign tracking | — | ✓ | ✓ |
| Booking import from hire platforms (channel sync) | — | — | ✓ |
| Xero sync — invoices, payments, per-vehicle revenue | — | — | ✓ |
| Marketing analytics & booking-source attribution | — | — | ✓ |
| Finance dashboards — costs, profit, cashflow | — | — | ✓ |
This is the booking software the price buys.
The actual screens, from the actual product. Every plan runs the same software; the tier decides which parts are switched on.
Coastway Motorhomes — the screen you open first.
Saltbrook Cottages — every property, every week.
Alderfield Camping Park — what your guests see.
Pricing questions.
What does the £499 setup fee cover?
Setting the system up so it is running your business before you are handed it: your own database provisioned, your pricing, deposits, rules and documents configured, your payment account connected, your branding applied, and support through go-live.
Is there a contract?
A twelve-month minimum term, followed by three months’ notice. Your data remains yours throughout, and on leaving you can take it with you — that undertaking is written into the terms.
Do you take a cut of my bookings?
On campsites, glamping and holiday lets, never — those markets pay per unit on every plan, with no percentage anywhere. On vehicle hire, Growth and Pro take no percentage either; only Starter does, at 1% of hire revenue instead of a per-vehicle charge, which is what keeps it at £29 for a two-van operator. That 1% is capped at £51 a month, so Starter can never cost more than Growth. No plan in any market charges a per-booking fee.
Either way the money is yours. Payments go through your own merchant account and land in your bank, not ours, we never hold your funds, and nothing is ever added to your guest’s price.
I am on another platform. What does moving involve?
Your rates, rules, units, deposits and documents are rebuilt in Booqello as part of setup; that is what the setup fee covers. Existing forward bookings depend on what your current platform will let you export. Tell us which one you are on and you will get a straight answer before you commit to anything.
What support is included?
Support is included on every plan, is UK-based, and comes directly from the person who wrote the software. Nothing is outsourced and there is no first line to get past.
Get your exact price in one call.
Tell us your fleet size and what you currently use. We will demonstrate the system and provide a firm quotation.